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Tip 3: Build links through articles and press releases

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When we're writing articles and distributing press releases, our #1 aim is to get publicity and sales. But alongside with that, articles and PRs can also make a huge difference for your site's rankings!

How come? Besides sharing some news, articles and press-releases can provide high-quality one-way links to your site. Just make sure you include a link somewhere in the author's bio, or as a homepage of your product, and you're guaranteed to have a ton of high-quality links!

Here the context for links will be outstanding. If you write articles and press releases on topics specific for your niche, links stand in the natural environment — and Search Engines place much value on this. So that's a great way to get your site higher in the Search Engines' results!

Moreover, thanks to articles and press releases you're getting visitors, and if your article gets picked up, say, by Google News — you can get a HUGE traffic boost.

Where should you submit articles?

Here's just a small collection of top-quality article directories which are good to use to submit your articles:

URL
http://www.ezinearticles.com
http://www.goarticles.com
http://www.articledashboard.com
http://searchwarp.com
http://www.helium.com
http://www.articlesbase.com
http://www.selfgrowth.com
http://www.buzzle.com
http://www.articlecity.com
http://www.ideamarketers.com
http://www.selfseo.com
http://www.amazines.com
http://www.elib.org
http://www.businessknowhow.com
http://www.articlesphere.com
http://www.contentdesk.com
http://www.afroarticles.com
http://www.articlebiz.com
http://www.articlebliss.com
http://www.add-articles.com

How about press releases?

Why not use this nice list for the start:

URL
http://www.free-press-release.com
http://www.prlog.org
http://www.pr.com
http://www.openpr.com
http://www.newswiretoday.com
http://www.pr-inside.com
http://www.24-7pressrelease.com
http://www.pressmethod.com
http://www.free-press-release-center.info
http://www.i-newswire.com
http://www.prcompass.com
http://www.pressreleasepoint.com
http://www.techprspider.com
http://theopenpress.com
http://prurgent.com
http://express-press-release.net
http://ecommwire.com
http://www.bizeurope.com

And I'm not saying that these lists are all you need. There's a mass of article directories on the Web — and many of them are pretty good. If you wish to have a huge list of over 200 high-quality directories for press releases and articles, you'll have this in the SEO SpyGlass tool.

Or simply search in Google for keyphrases submit article, submit press release, article directory, press release site and so on — and I'm sure you'll find some good places. The more you find and submit to, the better — one-way links of this kind only add up to your rankings.

DO IT NOW! It's rather not a do-it-now task, but a "do-it-regularly" one, though. Write articles and press releases and submit them to special resources, like article directories or newswires.

By the way, if you have your favorite article or PR directories, great if you'd share these resources with me and with other readers of SEO in Practice. Welcome to leave URLs in comments!

8 comments

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2009-04-03 15:29:38: Donna Goodman

Hi Dan,
This page is pure gold!

Thanks.

Donna

Answer
2009-04-13 01:46:59: Martin Walker

Hey Dan,
Thanks so much for providing this, I can't wait to start using SEO SpyGlass. I have had a lot of fun using the Website Auditor, beautiful reports!
Thanks again,
-Martin Walker

Answer
2009-05-01 18:20:06: Mike Olaski

FYI... Couple duplicates in your Press Release List - Ecommwire and The Open Press.

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2009-05-08 06:18:29: Dan Richmond

@Mike Olaski

Mike, thanks for noticing that. I'll ask our webmaster to remove duplicates.

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2009-06-03 10:35:48: Dan Richmond

@Krisjanis Berzins
Matt Cutts says lots of things are worthless for SEO but they seem to work nonetheless ;)
As for Press Releases in particular, obviously well-written press releases with worthy news work for both SEO and publicity. As for lines of worthless content with no news inside - I guess you don't expect they'll make your rankings propel.

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2009-11-23 13:42:55: Syeda Ambreen Kazmi Shah

talking about article and press submission, i would like to know, that should we write complete new articles for press and article submission forums or can we copy the articles from our website?

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2009-11-24 11:26:36: Dan Richmond

@Syeda Ambreen Kazmi Shah

Normally, new articles are being written for that purpose. I guess you don't want too much duplicate content.

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2009-12-28 05:46:20: waseem qamar

Thanks for good information, can you give some more detail about how look your article and press releases.

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