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1.3 Making Your First Ranking Report

I know you already have a massive list of great keywords, and it′s good enough to start with. Still, there′s yet another thing to take care of now. I mean, there must be a way to see how well your site is doing. How are you going to check your progress?

Some will ask, why check it at all? But how can you know for sure that you′re doing the right thing, if you don′t have good evidence?

Any check is an impulse to the subconscious that forces you to do better. A real–life example comes from sports: after sportsmen start evaluating their results regularly, their achievements jump 20% up — and this is just because of measuring success, all else is done the same way!

In SEO, the traditional solution is to make keyword ranking reports at least once a week. (I do it daily, though. With the software I use, it′s a minute′s business.)

Now look at your watch. It looks like it′s high time for your first ranking check :–)

Option 1: Measure keyword rankings with your own hands

Here′s a way to do it manually: type in a keyword in the Search Engine where you wish to check the ranking, then find your site in its result pages and check what place it′s on. In our case, the website is on the 21–st position.

Checking Google rankings manually Checking Google rankings manually

Pretty boring, I know. But you can automate part of the work — here′s a quick list of free resources to use for evaluation of your keyword rankings:

What′s good about them? They′re simply free and good enough!

What′s bad, then?

First of all, they only check positions in, Yahoo! and Bing. So if you need, say, to check rankings in, or — then do all the job manually, or use the Rank Tracker tool I describe further.

And another thing. Well, they just won′t remember you. If you come after a month to make another check, you′ll have nothing to compare with. You can only keep your previous results yourself, if you invent a way to do so.

Also, most of these free resources require Yahoo! and Google API keys. This makes the work inconvenient, because API keys put certain limitations on the number of queries you can perform.

Search Engines do not want multiple or automated queries (and SEO work is impossible without them), so they require API keys — it′s like an allowance to query Search Engines.

Still there′s a non–free Rank Tracker tool, which not only checks your rankings instantly, but also shows your progress and doesn′t necessarily need a Google API key — so it′s great to evaluate your work.


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#3925 2015-01-04 19:21:09 jogos do friv

Written. I love it. Thanks

#3902 2014-12-03 18:21:41 Kizi 4

Thanks for giving me the useful information. I think I need it. Thank you

#3876 2014-10-22 11:51:35 Web Design Services

I have a pressing question because still I am confused as it relates to this SEO thing. Firstly, I went to a website recently and they said the keywords in Google that rank high are most competitive and are recommended to be selected. Then I watched a tutorial today and it said the complete opposite, explaining that it is actually harder to rank with the competitive words. I am a newbie here- so huh?

Some guidance will do.

#3877 2014-10-23 04:10:08 Dan Richmond

Let me please first explain that a keyword can not rank high - this is wrong terminology. A keyword can either have many competitors or few competitors. If a keyword has a lot of competitors it means that there are a lot of websites in the Internet which are trying to rank for the same term, so it will be pretty difficult to outrank them all and reach top positions. If a keyword has few competitors this will mean that you can reach top rankings much faster. Yet such keywords may not be productive because if nobody wants to optimize their websites for such keywords then most probably no one is using those keywords to search in Google, so basically such keywords will not bring you any profit. That is why here is when the KEI factor comes into play because it shows the correlation between how many competitors a keyword may have and how many people are actually using this keyword to search.

#3878 2014-10-23 06:56:31 Web Design Services

Got it- thanks for the clarification.

#3839 2014-07-23 03:20:58 Justyna Wilaszek Lalos requires Google™ SOAP API Key, which stopped to be issued on Dec 5th 2006. Impossible to use that page.

#3830 2014-06-16 20:42:11 mario mario saka

Written. I love it. Thanks

#3810 2014-06-01 01:46:07 y8y8 games

That is very interesting information helped me have more knowledge and a lot of work thank you thanks

#3808 2014-05-26 23:57:35 cts cool

it was very interesting and meaningful

#3807 2014-05-26 21:03:28 kuteboy kuteboy

thanks to a very good article article conveying information easy to understand the information I seek in a long time thanks

#3805 2014-05-15 01:41:26 Loola 2

the information here is very interesting. I've got the amount of useful knowledge. thank you.

#3804 2014-05-15 01:38:10 crishtia carl

This is unbelievably incredible information. I really enjoyed reading your thoughts on this topic. Thank you for writing such excellent content. I am truly impressed.

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