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Option 2: Harvest quality keywords in a matter of minutes

As I promised, here′s the simple and short way to get as many great keywords as you wish.

Rank Tracker box

There′s a tool called Rank Tracker that′s great for working with keywords. The module I particularly like is keyword suggestion. Rank Tracker also checks website positions by keywords with a lot of details, to see how they change over time — and does much more. But we′ll need that a little bit later. And right now, we′ll need the keyword suggestion feature the most

So here′s where you find Rank Tracker: http://www.link–assistant.com/rank–tracker/.

You can trust the software I recommend here 100%, for I not only used it thousands of times. I truly took part in its development, consulting the Link–Assistant.Com team all way through. So these tools are also products of my SEO experience. Hundreds of SEO companies and thousands of individuals all over the globe use this software. Many of my clients do part of the job themselves, with the tools I recommend. And believe me, these development guys know how to keep all their users happy!

First, download Rank Tracker and install it on your computer. What you′ll do now is:

Get a long list of keywords at a couple of mouseclicks

Run the tool and click the New button to create a new project. Rank Tracker will ask you to enter a URL, so enter your site′s URL.

Enter your website′s URL Enter your website′s URL

Then choose Search Engines to apply (in fact, you can click any, say Yahoo! — it doesn′t really matter for keyword research).

Select Search EnginesL Select Search Engines

Note that Google, Bing and Yahoo are selected by default. There′s also a filter in the upper right corner using which you may quicker select the preferred Search Engines.

Now you need to enter a keyword to start with. Rank Tracker, being a smart tool, has already found some ideas for me! To extend the list of pre–selected keywords (wedding planning, wedding websites, wedding registry), you should type in any keyword related to your business, l ike I typed in wedding ideas, and Rank Tracker will take a couple of seconds to check your site′s ranking for that word (but I′ll save talk about rankings for later).

Enter your major keywords Enter your major keywords

What you need to do right now is: select your keyword and click the Suggest button in the Keywords tab.

Check rankings button

You can enter a number of generic keywords related to your niche or business. Rank Tracker will use these terms to give you keyword suggestions.

List of "big" initial keywords

The tool will ask you to choose a keyword research method. Choose Google Suggest, and after Rank Tracker stops searching (it can take a while, on the number of keywords you′ve entered and the speed of your Internet connection), you can choose any of the keyword suggestions it offers. I′d recommend you to select all suggested words for now. And later Rank Tracker will let you easily single out the best–quality keywords.

Various keyword research methods Various keyword research methods

As soon as you make up your mind and click Finish, you will see the keywords you chose in the Keywords tab. Now, repeat the same procedure choosing all the necessary keyword research methods like Wordtracker, Yahoo! Search Assist and Ask TypeAhead Search Suggestions.

Your keyword list is getting longer, yeah?

Now let′s

Spy a bit more on your competitors, but now — with the help of Rank Tracker!

A great thing is to find out what keywords your competition is using (really useful, you know, as you can copy their strategy and improve on it!)

Use the Competition Research option for that. It harvests keywords from the meta tags of competing websites (as manual research requires extra time and effort, Rank Tracker will do it for you in a couple of clicks. )

Various keyword research methods Various keyword research methods

Localize the search

Now let′s add some regionally–marked keywords to your list. You′ve probably read above, it′s sometimes very useful to localize your keywords, as people often search for products or services exactly in their own area. So here′s what you need to do now: select some keywords from the list you already have (hold Shift or Ctrl buttons for multiple choice), then click the Suggest button of Rank Tracker and choose the Word Combination option. After that on the left you will see the list of keywords you′ve just selected.

Now your task is to add regional names to your list. Say, if you sell footwear in Michigan and Illinois, type in the names of these two states in the right–hand field. Enter one local name per line. Then click to proceed and after a few seconds you′ll have a list of fairly good regionally marked keywords.

Broaden your keyword list

Now I guess, you′ve gone through the Rank Tracker options and made a massive keyword list. But Rank Tracker still has to do some work for you.

Believe me, you still can add to the great keyword list you already have. Return to your list, look at the keywords and choose the ones that are thematically most relevant to what you offer. Select these terms (hold the Shift or Ctrl buttons for multiple choice), and hit the Suggest button once again

Now, if you repeat the procedures for finding keyword suggestions, you′ll add more straight–to–the–point keyphrases to you list. Thus you′ll have enough reasonably precise search terms to choose from.

DO IT NOW! Make a massive list of keywords and keyphrases for your website in Rank Tracker, and copy them all into a column in a spreadsheet (ex. Excel).

So what do we have at the moment? A huge list of keywords, all you could find. Well, you must be proud, thinking how big it is. Now here′s the confusing but funny thing: you won′t need most of this list! The time′s come to think of keywords′ quality. As a next step, we′ll shortlist your keyword suggestions.

106 comments

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#2001 2011-05-12 07:33:38 Ssk Sorgulama

Woow this one was great.
I read many different tutorials, articles but this one is really very helpfull. Thank you very much.

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#1980 2011-05-01 19:01:01 Darren Mark Burgess

This is proving to be very helpful

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#1914 2011-04-06 13:04:53 Front Doors

So many different ways of finding keywords. I've just been using Google's Adwords external tool. I didn't even know half of these tools.

I have a massive, targeted list to play with now. Thanks

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#1804 2011-01-22 01:20:39 Alessandro Brunelli

I use a similar tool already provided for "free" (it's included) from my hosting provider. Yours is also excellent and give you more flexibility, I think. How fast is a search? Interesting discussion the section on the non-english languages of the comments

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#1751 2010-12-17 20:23:00 elvin xhimitiku

this is one of the best SEO tools out there. Even the SEO spyglass trial is useful just to get you started in my opinion

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#1719 2010-11-29 00:11:05 joseph hudgins

I'm having trouble with this step because every keyword I put into the ranking tool I get that its not listed in Google or any search engine. I'm using keywords like earn money online and get paid for your opinion and no ranking.come on now that is not right.please help me

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#1722 2010-12-01 07:25:55 Dan Richmond

Well, you are really not ranking for these keywords in the top 100 results. In fact your site is even not indexed in Google: http://www.google.com/search?hl=en&q=site%3Ajoseph13044.paid-surveys-broker.com You need to follow all the suggestions in this e-book and work on optimization of your site in this very competitive niche you have chosen.

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#1451 2010-08-31 16:49:36 Ivo Ignatov

Hi

Can we say that this software is the best currently on the market?

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#1367 2010-07-24 20:14:01 michele ring carr

Hi, I am your basic idiot, but the rant about the gal who wanted a certificate for her 'expertise' confused me. I mean yes I know in the normal world faking your credentials can be a criminal offense, but here in the shadow world it is business as usual.
I said that to say this....This ebook and the software that accompanies it is outstanding and would make anyone an expert. I can't blame this gal for trying to go out and hustle up a few bucks, and I would just bet that she is better than 70% of her 'competition'. There is such garbage out here.

So go a bit easier on her, until the industry starts calling out the so called SEO Guru's for their inabilities and outright crap they sell we really should not be so hard on another little person like me who is just as confused as the rest of us about what is an expert and what is an SEO Specialist.

I really mean after reading just the first few chapters of this book and looking at some of the results and informatin provided by even the free product I know I am way ahead of the ballgame. I've been casting about in this information since March, not a long time by IM standards, but I have investigated and studied an awful lot of garbage.

This is not garbage, this is outstanding and I thank everyne involved with this software and the free information. But do give that poor gal a break, I have not seen one word about the junk that is being sold on dp or warrior, there has been no insider crackdown on thieves and liars who are making big bucks and sell nothing. So she was just doing what she sees every where online.

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#1345 2010-07-08 16:59:16 Shoaib Abdullah

Hi Dan,
First, I give you thanks for creating this guide.
I have a blog on "How to" model. I write there on various niche post and there are no only single niche. Hence, how can I finish my keyword researching?

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#1349 2010-07-09 08:01:59 Dan Richmond

Choose keywords separately for every page, and optimize each posting. That is all that can be recommended I guess.

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#1343 2010-07-05 13:13:43 Mel Dominguez

Hello Dan. Thank you for this amazing book btw. It's great!!

I was wondering while using the Rank Tracker tool; when you are doing keyword research and are getting suggestions for your keywords, you will get your KEI, but it is different when you choose the type of search like broad match, phrase match or exact match. I was taught before that it's best to consider phrase match instead of broad match, because you will have more targeted keyword phrases, but is that true? When you get a KEI based on phrase match searches, is that a better KEI than the one you get with broad searches? what type of search type do you suggest we should pick when checking for the keyword's KEI? And what would be the difference among all of them? Thank you very much Dan.

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#1350 2010-07-09 08:05:09 Dan Richmond

KEI is a relevant value, so it depends on your choice only, which type of match you are using. You will need to compare KEI between the words anyway. I would use phrase or exact for my research.

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